AMUK Healthy Living Blog


Allergy Awareness Week 29th April - 4th May

Author : Hazel Econs

This is Allergy Awareness Week.

The purpose is to highlight the growing problem of allergies, draw attention to what allergy sufferers have to deal with and hopefully get people talking about allergy and what treatments are available and where improvements in allergy services, diagnosis and treatment can be made.

To mark Allergy Awareness week Jamie Oliver and his team have got involved by producing some gluten free and diary free recipes, which are sure to be good.

It has been predicted that this will be an exceptionally bad year for people who suffer with an allergy to pollens and trees, known as hay fever, due to the exceptionally wet but mild winter.  Professor Jean Emberlin, director of Allergy UK also reported that "a number of factors are fuelling the surge, including excessive use of antibiotics in childhood which has led to a generation of people at risk of allergies in general.  In some parts of the country 38% of children suffer with hay fever."

The East of England Ambulance Service have also got involved this week by asking people to become allergy aware.  Between January and March, the service received 1,083 calls relating to allergies, 753 of which were classed as life-threatening.

Would you know what to do if someone went into anaphylactic shock due to an allergic reaction?

999 should only be used for severe allergic reactions, such as symptoms of difficulty breathing, swelling of throat or mouth, a sudden feeling of weakness.

If you have an allergic reaction, but it is not a life-threatening emergency, don't wait for it to happen again, contact your GP or one of Allergy Medical UK's three clinics to get help identifying the allergen and, more importantly, find out what treatment is available or precautions should be taken.



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